Monday, 22 November 2010

Q magazine

Front cover.
L: The Layout of Q is quite simplistic. It features simply one image, a logo and a headline. The photograph is taken from a low angle to give the idea of superiority which ties in with the caption ''Life inside rocks new royalty''; the use of gold in the title ''KASABIAN'' again adds to the idea of royalty as gold has connotations of luxury and richness. The other version of the front cover that is found on magazines available in newsagents features a very similar style however down the right hand side of the magazine it features several headlines of artists featured in the magazine which are in white writing on a red background as this stands out against the background catching a passers by eye which is needed when selling a magazine among its competitors on a shelf in a shop.


I: The use of the masthead ''Q'' makes it obvious who the magazine is by which entices readers to buy it as Q are seen largely as a serious music magazine which also helps sell the Kasabian brand through synergy of Kasabian and Q. Also the offer of a subscriber only cover helps sell more issues as the serious consumer will then want to subscribe and make a commitment to the magazine due to additional perks. The version of Q that is available to buy in shops differs slightly as it needs to be more enticing for the consumer as it is competing with other magazines around it; this is where the masthead Q becomes very important as it is seen as a trusted magazine that is popular and recognisable so this helps the magazine sell in a more commercial environment.

I: The magazine uses a glossy type cover, rich colours such as gold and red and a minimalistic theme to suggest a professional magazine. This in turn shows that anything contained within the magazine is serious about music and therefore they have a reputation to keep up so will only cover stories about serious musicians who produce popular but good quality music. This synergy provides both Q and the bands it covers an extra incentive to get involved with each other as the reputation that comes with being inside an issue of Q is what many musicians need to boost their career and in turn the publicity that Q will get from covering popular musicians will help sell even more of their magazines.

A: From the front cover of the magazine I can see that the target audience will be quite serious music fans who are interested in music that has maybe been around longer than new up and coming bands and have set themselves up with a reputation as very good musicians. This is shown in the quality of the magazine cover which is of a glossy style and the names of the artists on the front of the magazine are all ones that the target audience will recognise and will like the majority. Also the language used on the front cover very minimalistic and as there is not much writing other than artists names; this shows that the magazine appeals to an audience who will be familiar with the musicians in the magazine as this is all that is needed to sell the magazine rather than lots of writing and quotes that other magazines may use to entice their audience.

R: The magazine is shown to be a very professional, the fact that it is a monthly magazine also shows that the magazine is a skilled piece of work that takes lots of time and effort to create. This means that any musicians covered in the magazine will get positive representation as they will then be seen as extremely good musicians due to the coverage and reputations that come with being in an issue of Q.

Contents Page.

L: The contents page of Q takes up a double page spread showing that there is a lot contained within the magazine. There are several large images of artists featured within the magazine; all of but one of which are taken professionally on a photo shoot and aren’t taken at a gig; this shows the magazine wants to be taken very seriously and that the artists are perhaps more ‘’grown up’’ as they are in a professional environment when being interviewed. The house style of the magazine has a colour scheme of red, black and white which are all bold colours that are not very exciting however this allows the texts to speak for themselves. Also the font used is serif style which adds to the professional element of the magazine.

I: see front page analysis

I: The contents page is used to direct the audience to the article of their interest. Large pictures of the mian features are used to entice the reader to look at the main articles. THese are accompanied by a short text about the article and a page number were it can be found. Page numbers are a crucial part of the contents page as they help the audience find what they are looking for and can be used as a reference guide.

A: see front page analysis

R: The large images used for the main articles are used to help show that the artists are a big deal as, not only are they being covered in Q magazine, they are also a major article in this issue. The large pictures are often taken from the same style of photos used in the article and are mostly taken on a photoshoot. This makes both Q and the artists look classy as they can afford proper photoshoots to reveal another side to the artists rather than relying on not as good quality shots taken at live music events.


Double Page spread.
L: THe layout of the magazine follows the house style colour scheme and fonts. The 'Q' symbol is present at the top of the page to show that Q are in full support of the band and to strengthen the cohesion between the band and the label. The picture that takes up the double page spread is of Kings Of Leon's band member Caleb Followhill. The image is taken from above him and he is looking into the camera which shows that the shot is professionally shot and taken specifically for the magazine. Also The house style colour scheme continues through to the bed sheets and colour of the walls showing that the picture was taken for the specific purpose of the magazine article.The large quotation that takes up a page of the spread is written in sans serif writing, this supports the idea that KOL are a laid back band as the sans serif font has connotations of informalness.
I: see front cover analysis
I: By photographing Caleb with a bible it shows that, although Q supports alternative rock music, at the same time it is keeping its reputation as a sensible music analyst as KOL are shown to have more to them than may first meet the eye. However the fact that the image is shot in what looks like a cheap motel may suggest that Q are skimping on the cost of filming and didn't want to spend as much on the film shoot of the band.
A: see front cover analysis
R: The use of the colours blue, white and red are very patriotic and represent KOL as a band that are very loyal to their country and grounded; they know their roots. Also the fact that Caleb is holding a bible in the photo may suggest that the band are quite religous aswell, this may be a factor that effects people's views on the band and allows people to see an alternative side to a rock band.








No comments:

Post a Comment